Forest & Fiber

Media kit · 2026

Engin Senli,
Between forest and fiber

Engin Senli walking across a frozen lake with outdoor equipment

I test technology where it actually gets used. Not on a desk, not in a studio. On trails, in cabins, in daily life. That is why the content still carries once the launch noise is gone.

516.038Verified community
5.367.547Views, single campaign
99,6%Non-followers reached
2.700.000TikTok likes

Work together

For brands that need more than a product demo

I turn a real product question into a field-tested story, a usable learning format or a clear production module. The right format depends on what needs to become understood.

Field story

Show the product in use

A hands-on piece in a real environment, with the conditions and limits left visible.

Learning format

Make the change useful

A workshop or learning experience that helps people understand what the product changes in practice.

Production partner

Build the module with your team

A focused production day from the first question to a publishable, brand-safe result.

Bring a collaboration question →

Reach

Where the audience actually is

Platform readings from 24.08.2026. Not rounded up, not estimated. Instagram is a verified account.

182.173Instagram · verifiedLast verified 04.08.2026
289.200TikTok
39.465Threads · last knownLast verified 04.08.2026
5.200YouTube · last knownLast verified 04.08.2026
11.000Clapper · last knownLast verified 09.07.2026
1.600Pinterest · last knownLast verified 09.07.2026
516.038Total, counted channels

Clapper: 11.000 and Pinterest: 1.600 are shown as last known. They require a login to read, so they stay outside the total rather than become a number I cannot verify.

Paid engagement

90,06%

Modash verified, measured on paid-amplified content.

Last verified 09.07.2026

Paid vs organic views

141,49%

Paid delivery reached 1.41 times the measured organic baseline. Media spend compounds rather than competing with reach.

Last verified 09.07.2026

As featured in

Galileo · On-camera tech expert, exoskeletons in daily lifeINFLZR Magazin · Podcast guest, episode 050OGCON 2025 · Speaker, ADHD & AI

Field work

Proof that the system leaves the screen

Numbers below are pulled from the Instagram API on my own account and cross-checked against the in-app insights. Where a campaign ran media spend, it says so.

Ascentiz modular exoskeleton5.367.547 views

Three Instagram Reels, three use cases: sport challenge, outdoor, everyday life. Shot over one weekend in September 2025, all three delivered within seven days. Amplified by the brand, whitelisting through my handle included.

5.367.547Views
3.058.750Accounts reached
3.899Likes
670Saves
190Comments
99,6%Non-followers, hero

Why it worked. The hero reel reached almost entirely beyond my follower base. The format was built to travel outside my own audience, which is what makes media spend efficient instead of redundant.

Without media spend207.618 views

Not every result needs a budget behind it. These ran on my own channel with no brand amplification. Same build, same discipline: the hook carries, not the follower count.

207.618March 2026
143.751December 2025
115.770November 2025

The same format without brand budget behind it. The reach is in the format; spend multiplies it.

Why it worked. The results are multiples of my follower base, which means the reach came from outside. That is the part a brand is actually buying.

Built for amplification141,49% vs organic

The formats are made to keep performing once a brand puts budget behind them. Hook in the first second, no dependency on my face being known, no in-joke that only followers understand.

90,1%Paid engagement
141,49%Paid vs organic
IncludedWhitelisting

Paid delivery reached 1.41 times the organic baseline of the same account.

Why it worked. Paid delivery is useful when it compounds a working format. It should not be used to disguise a format that never worked organically.

Audience

Who is on the other side

Geography

Liker-based, Modash verified. Primary market USA, secondary DACH and EU.

USA23,8%
Germany18,6%
Italy11,2%
76%Male
24%Female
38%25-34
26%18-24

Content pillars

Four verticals, covered year-round.

Tech · smart home, AI tools, smart glasses, audio, cameras, mobilityOutdoor · hiking, camping, cabin life, trail techContent craft · hooks, retention, workflowMindset · focus systems, AI workflows

Method

No number here is estimated

Most media kits round up and hope nobody checks. This one names the source of every figure, so you can price the risk yourself.

  1. Case study figures are pulled directly from the Instagram API on my own account, per post, and cross-checked against the in-app insights screen.
  2. Paid amplification is included in the Ascentiz figures. The brand ran media spend behind the content. Saying otherwise would be selling you someone else's budget as my performance.
  3. Audience and paid performance are Modash verified, liker-based rather than follower-based.
  4. Follower counts were read from the platforms on 24.08.2026. Clapper and Pinterest sit outside the total because they need a login to verify.
  5. Verification. Figures are dated and tied to their stated source.

If a figure here ever stops matching what you see in the platform, tell me and I will correct it.